{"id":3863,"date":"2019-05-10T10:52:43","date_gmt":"2019-05-10T10:52:43","guid":{"rendered":"https:\/\/docbarcelona.com\/?post_type=projecte&#038;p=3863"},"modified":"2019-10-07T11:31:22","modified_gmt":"2019-10-07T11:31:22","slug":"plantikum","status":"publish","type":"projecte","link":"https:\/\/docbarcelona.com\/es\/proyecto\/plantikum\/","title":{"rendered":"Plantikum"},"content":{"rendered":"\n<div class=\"wp-block-doc-blocks-tasques-block tasques-bloc\"><p>Naming<br>Dise\u00f1o de marca<br>Desarrollo web<br><\/p><\/div>\n\n\n\n<h2>Proyecto de branding integral para Plantikum. Una marca que dise\u00f1a jardines verticales naturales que llenan espacios urbanos de vida y estilo. Hemos ideado desde el nombre de la marca hasta la plataforma online.<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_ambients_2-1024x683.jpg\" alt=\"\" class=\"wp-image-3032\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_ambients_2-1024x683.jpg 1024w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_ambients_2-300x200.jpg 300w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_ambients_2-768x512.jpg 768w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_ambients_2.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-doc-blocks-text-block text-bloc\"><h3>Naming<\/h3><p>Tras analizar la empresa detalladamente iniciamos el proceso de naming. Plantikum es un nombre evocador y representativo. Sensaciones org\u00e1nicas, sentimientos buc\u00f3licos y la excelencia de la bot\u00e1nica centran nuestra atenci\u00f3n en el proceso creativo. En el primer paso, damos nombre a la marca y la dotamos de significado.<\/p><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"447\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_naming-1-1024x447.jpg\" alt=\"\" class=\"wp-image-3015\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_naming-1-1024x447.jpg 1024w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_naming-1-300x131.jpg 300w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_naming-1-768x335.jpg 768w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_naming-1.jpg 1734w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-doc-blocks-text-block text-bloc\"><h3>Logotipo<\/h3><p>Para dise\u00f1ar la identidad corporativa de Plantikum hemos combinado valores como la sostenibilidad natural dentro de un entorno sofisticado pero a la vez amable y accesible. La suma de la esencia vitalista de la naturaleza, el dise\u00f1o de interiores y la arquitectura.<\/p><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"755\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_disseny-1024x755.jpg\" alt=\"\" class=\"wp-image-3017\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_disseny-1024x755.jpg 1024w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_disseny-300x221.jpg 300w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_disseny-768x566.jpg 768w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_disseny.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter is-resized\"><img decoding=\"async\" loading=\"lazy\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_logo.jpg\" alt=\"\" class=\"wp-image-3025\" width=\"450\" height=\"111\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_logo.jpg 600w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_logo-300x74.jpg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/figure><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-doc-blocks-text-block text-bloc\"><h3>Dise\u00f1o web<\/h3><p>Creaci\u00f3n de una web corporativa en l\u00ednea con los criterios identitarios establecidos con anterioridad. Una web funcional con la que la marca presenta sus casos de estudio con eficacia y estilo.<\/p><\/div>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"615\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_home_ok-1024x615.jpg\" alt=\"\" class=\"wp-image-3011\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_home_ok-1024x615.jpg 1024w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_home_ok-300x180.jpg 300w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_home_ok-768x461.jpg 768w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/Plantikum_home_ok.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"683\" src=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_foto_ambient-1024x683.jpg\" alt=\"\" class=\"wp-image-3007\" srcset=\"https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_foto_ambient-1024x683.jpg 1024w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_foto_ambient-300x200.jpg 300w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_foto_ambient-768x512.jpg 768w, https:\/\/docbarcelona.com\/wp-content\/uploads\/2019\/05\/plantikum_foto_ambient.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n","protected":false},"featured_media":3608,"menu_order":11,"template":"","_links":{"self":[{"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/projecte\/3863"}],"collection":[{"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/projecte"}],"about":[{"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/types\/projecte"}],"version-history":[{"count":2,"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/projecte\/3863\/revisions"}],"predecessor-version":[{"id":4337,"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/projecte\/3863\/revisions\/4337"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/media\/3608"}],"wp:attachment":[{"href":"https:\/\/docbarcelona.com\/es\/wp-json\/wp\/v2\/media?parent=3863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}